AI & Deep Tech
IBM Quantum
- Boeing
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Boeing and IBM needed to show how quantum computing could matter in the real world -- not as abstract future science, but as a meaningful force in aerospace innovation. The challenge was to make highly complex quantum simulation understandable and credible while honoring the scale, rigor, and engineering beauty of Boeing's world.
I led the creative vision and production strategy for a flagship IBM Quantum case study built around Boeing's exploration of quantum simulation for aerospace and materials science. The storytelling needed to balance scientific clarity with cinematic scale, so I designed the narrative around one striking idea: place frontier science in direct visual conversation with one of the world's most iconic engineering objects, the Boeing 787 Dreamliner.
I shaped the story architecture, interview approach, and visual language to connect Boeing leadership perspectives with IBM Quantum's emerging value. That meant translating difficult technical concepts into a story that felt accessible, precise, and grounded in real application rather than speculation.
The production required careful coordination around location access, brand integrity, scientific accuracy, and high-end imagery. The result was a co-branded story that elevated IBM's quantum leadership while making the opportunity legible to customers, partners, and broader business audiences.
